You should have seen some of the pro-payday campaign ads…they’d show a “workin’ man” in his farm clothes on a dirt road. “If this here truck broke down on me before payday,” he said, tapping his hand on the worn pickup, “and I needed money, why, it ought to be my right as an American to visit a payday lender! It’s my money, isn’t it? Vote no on proposition (whatever-number). It’s about choices!”

There’s a similar one with a suburban mom wrangling a couple kids in the kitchen, sticking a band-aid on one of them. “If Johnny gets sick before payday,” she started as the kid hopped off the kitchen counter and went to go play, “I might need to borrow some money to make sure he gets the treatment he needs. But some people don’t think I should be able to do that…” etc., etc.

Anyway, it passed.